The importance of a cover letter cannot be overstated. The cover letter should not be an afterthought. In actuality, it can be instrumental in helping your resume leap to the top of the pile.
Here are some important principles in writing a great cover letter:
When you're networking in an attempt to get an interview, a cover letter is still a powerful tool. A great cover letter won't land you a job, but if it is well written it will encourage the recruiter to spend time reviewing your resume and it will help get you an interview.
According to a survey, 91 percent of executives polled said cover letters are valuable when evaluating candidates. The importance of a cover letter is still paramount, even when applicants submit resumes electronically.